Purpose and Values
Driven by purpose
We’re Shoots, and we do training differently. We specialise in the early years and education sector – because shaping young lives is one of the most important jobs out there.
We’re proud to be planet-friendly, B Corp certified and built to nurture talent. Why? Because putting the future in the best hands starts with people like you.
Our training is personalised, practical, and future-focused. It inspires learners to reach their full potential – just like the children they’ll work with. And it delivers the real, hands-on skills the sector needs to thrive.
We’re also a trusted partner of a Top 100 Apprenticeship Employer, so we know what it takes to help you succeed. Ready to make a difference?
Our Values
We’re Shoots, and we believe in doing training differently. As specialists in early years and education, we know that shaping young lives is one of the most important roles there is, and we’re here to support you every step of the way.
Select the dropdowns to learn more about our purpose and values.
Personalised
Who says one size fits all?
Shoots training is always bespoke, which means the right programme for the right person at the right time. Whether that’s faceto- face, one-on-one, or entirely online – we’ve got you because we get you.
Practical
Hands on to get ahead
Theory is one thing. Practice is another entirely. This isn’t college. This is about real-world skills, so you can expect the practical know-how and professional qualifications you’ll need for career success
Progressive
This way for trailblazing training
We prefer to set standards rather than follow them. From app-based training to bootcamps, we’re change-makers in our field, laying the foundations not only for lifelong learning but also for the future of training itself.
Proudly planet friendly
Theory is one thing. Practice is another entirely. This isn’t college. This is about real-world skills, so you can expect the practical know-how and professional qualifications you’ll need for career success.
Guided by our Values
This is how we roll – how we treat each other, communicate, and show up as a team.
Do work you’re proud of.
If it’s worth doing, it’s worth smashing out of the park.
Trust in good intentions.
We’ve got each other’s backs – always.
Reduce, reuse, recycle.
Planet first. No excuses.
Be brave.
Bold ideas. Big conversations. We’re not here to play small.
Everyone has their place.
Great teams are built on difference. You matter, we matter, everyone matters.
Home matters too.
Work is important, but family, life, and recharging are just as vital.
Our Colleague Charter
As an employee-owned trust (EOT), our colleague charter and focus on inclusivity are central to our brand and culture. Our new charter is built around the SPIRIT acronym, discover what each letter stands for below and see how we’re shaping a supportive, inclusive environment for all.
Our Sustainability Charter
At Shoots, we care deeply about your future, and the world we live in. Our Sustainability Charter is our promise to put the planet first in everything we do, from daily routines to big decisions. By focusing on eco-friendly practices and reducing our carbon footprint, we’re not just protecting the environment, we’re also helping to create a brighter, greener future for you and your family. Together, we can nurture nature, one person at a time.
